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Tuesday, December 27, 2011
Do You Have A Mobile Website? Today, you can’t walk down
a street in any small town or major city in the United States without observing
a person with a mobile device, whether it’s a Smart phone pressed against the ear, tapping with strong thumb action
on an IPAD or reading on the Barnes & Nobles Nook Book or the Amazon. Com Kindle.
We need a new marketing idea to take advantage of this technology market. Authors let’s get out of the box and uncover
this new audience for our books. Let’s capture our share of the mobile e-commerce business!
My solution that is working for me: Mobile Website! My website provider (Web.com) created a mobile website that is a version
of my online website. This is not a plug for my website provider; it’s just the company that gave me this beneficial
service. Just think of the numbers and the people that can be reached on their mobile
devices! Today, consumers don’t have to sit down at a computer or crack open a
laptop to get information about your books. You can reach this mobile audience with a mobile website. This will drive visitors,
not only to your website, but to your Facebook, twitter and Linkedin.com and other social media outlets.
We need innovative and fresh ideas to get the message out about our books and a mobile website is another means to gain readership
for our books. There are millions and billions of cell phone and mobile device
users on planet earth. Let’s make our website, our 24-hour marketing tool, available to as many people as possible.
Just another idea for marketing our books.
Check out my mobile website, a version of my website, that you can download on any mobile device. Mobile email: m.jtwrites.com God Bless, Julius
8:23 pm est
Sunday, December 18, 2011
Purple Phantoms: Young Adult Novel! When my editor, Dennis DeRose, and I talked about my fourth novel Purple Phantoms,
words came up thaqt sent shivers up my spine: Young Adult! Oh my God, how do I handle the marketing
of a young adult novel? My three previous novels have been marketed to an adult audience: A Brownstone
in Brooklyn, Philly Style and Philly Profile and the 2011 National Award Winning Ghost of Atlanta. Now, with Purple Phantoms scheduled for publication in 2012, I must develop a new marketing
strategy. I must develop the marketing strategy now. I read in different blogs and websites that the young adult market cover
ages 12-18. This group spans an age range which covers almost an entire decade. This is a complex
genre as tghere are tremendous differences in the intellectual anmd emotional maturity of a fourth grader versus a college
freshman. I know there are certain features which set young adult novels apart. My
problem: 1. How do you market to such a diverse group? I'm
not afraid to ask for help an advice to reah the maximum number of young readers.
2. Where and how do you blog to this group? 3. What kind of website
do you develop fo the young adult audience.? 4. How do you get libraries
involved in the marketing of young adult books? Help! Help! Help!
Please email me with any advice: purplephantoms@yahoo.com
10:12 pm est

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